It’s unlikely that anyone has noticed given the antisocial nature of social media, but I’ve taken a stance and shut down a few of my social media accounts. I actually feel a little happier without them.
First to go was LinkedIn.
LinkedIn for me wasn’t going anywhere. Originally I thought it was meant to be an introductory networking service based on your current network, but lately, all I’d found were requests from people I didn’t know, had no friends in common and had nothing to do with my musical service. The people I wanted to hear from never posted, the same old people over-post with topics that had very little interest for me, so it had to go. It was quite fun doing a stealth stalk on people I would have loved to know, but without that network link in common, it was an impossible carrot dangling.
Next on the hit list was Twitter.
Sigh. Twitter to me is all about everyone talking at the same time and nobody listening. It’s eye glaze worthy. So much information, so little information in the over-information-vomit that it reached the point where I have taken a digital talk to the hand stance. I did actually meet a few good souls on Twitter, so my departure might not be forever, just for now.
Reverbnation was the next to go.
I was one of the first people to join ReverbNation years and years ago and it seemed to have a fair amount of potential back then in the 2000’s. For me now though, it’s a hot mess of up and coming acts so desperate to spread their music about that they have little or no interest in who they share with, who they connect with and whose mailing list they join. My mailing list had hundreds of people, but with only a 2% open rate when I sent out a letter, it was depressing and a waste of time that I could have been spending doing something else of value. That you had to purchase the press kit page was annoying to me as the vast majority of the opportunities available were only for those with the purchased press kit page. I have a real objection for paying to play. The culture relies on those desperate to get their music out and who are willing to pay for it, when in reality the promise of anything real is quite minimal. There’s a huge economy relying on musos who want to be heard and in the end, it’s the musician who always loses out. As someone who was always in their Top 10 page, it was a valueless spot. It might work for some people, but it didn’t for me so it had to go.
I’m still on Facebook, although I had a brief shut down of account last week on Facebook. It’s almost impossible to cut through the barrage of cute kittens with a music page, and quite frankly, it seems that very few of my ‘friends’ or ‘fans’ of my pages have any interest in the musical news I’m sharing. It’s disheartening to say the least. Again, there are a few loyal fans in there that I want to stay in touch with, so cheers to you!
Instagram is still a fun one for me. It’s great to see what my friends are up to in the moment and it’s also been a lovely way to interact with people of similar interests worldwide. I’ve made a few great connections on Instagram, so I think it may be an actual social network where people are quite social. Of course, you still get all the follows and unfollows of people trying to get you to like their page, but I’m pretty good at recognising them now.